Future Food worked with Funfields theme park after it opened a new Wave Pool attraction with a temporary café by reviewing the F&B offer and service across the park to establish new concepts that would differentiate the food offer and positioning from the existing, creating a new experience and establishing a point of difference (POD) that resonates with the target market while remaining accessible and inclusive in a family friendly environment. 

As part of the positioning, Future Food reviewed operational services and existing technology in order to make recommendations for a new POS system that will meet Funfields requirements and functionality for all of the food and beverage outlets and that integrates with the existing ticketing and event package software.

The combined consulting services ensured a cohesive and well-planned food and beverage strategy that will deliver a true customer centric, family friendly hospitality experience for the grand opening of the new ‘Wave Cafe’ providing something for everyone, all day every day.

Business of Food Highlight

• Streamlined processes for Funfields to get the maximum benefit from their capex in a new Point of Sale system

• Optimised flow of customer service to increase the number of transactions & provide better customer service.

Future Food Services

• Review & Recommendations for Existing Cafe Menu, FOH Service & BOH Production

• New Cafe Menu Development, Positioning, Service Style 

• Technology & Point of Sale Recommendation