The CBD of Melbourne is an iconic hub of vibrant laneways, walkways and streets which contribute to one of the most eclectic food and beverage landscapes in Australia. Customers are spoilt for choice as some of the most renowned hospitality operators compete for their share of the market. 

530 Collins St is home of The Trading Floor, which comprises of a relatively small, curated mix of food and beverage outlets, which is located on the ground & mezzanine floors of one of the city’s tallest corporate buildings. 

Future Food were engaged by The GPT Group again in 2023 in their continued collaboration in delivering quality hospitality projects within their managed centres of Australia. A single operator had been identified as needing support on how to maximise their opportunity with regards to the business’ operational performance. 

Advising this operator towards operational success uncovered further desire from the client to improve overall approach towards the common areas of the building in aspiration of generating stronger footfall and establishing 530 Collins St as a prominent food destination of the city.

Future Food Services

• Identification of operational challenges through on site imagery & commentary  

• Best Practice examples relevant to the concept and tenancy type

• A specific set of recommendations which can assist in future dealings within tenancy.  

Further consideration for: 

• Common Area Review & Recommendations

• Snapshot Operator Review