al maryah central
Abu Dhabi, UAE
Future Food was engaged by Gulf Related throughout the Development and Pre-Opening stages of Al Maryah Central in Abu Dhabi. This new mall (greenfield site) will become the family focussed offer and ‘sister’ Centre to established market leader The Galleria.
One of the key points of difference for the Mall when it opens in late 2019 will be the food and hospitality component. “The Kitchens” on level three will constitute a modern approach to eating and social spaces with innovative leasing solutions driving a seasonal and evolving food offer. The remaining food and hospitality is curated to be a demand driver in its own right with a high standard of innovative and unique brands that will offer a diversity of cuisine and positioning levels relative to the shopper profiles and adjacent anchors. Something for everyone!
Customised Food & Hospitality Services
Scheme Assessment & Initial Strategy
Trade Area Review - Competition Review & Gap Analysis
Forecasting of Sustainable Volumes & Market Potential
Food & Beverage Vision Positioning Statement & Mix
Food & Hospitality Functionality, Form & Operational Efficiencies
Leasing & EOI advisory over a 5-year period from 2014 to 2019.
Food & hospitality mix reviews & food trends alignment & relevance assessment