The Digital Foodscape

The Digital Foodscape

Whilst the hospitality industry might be protected from the impact of technology, it is still important that we are across how consumers are using technology as it plays a major role in how customers are making their decision on where and what they spend their food dollars on. 

The Digital Foodscape is the language of Millennials (the foodie generation) and Gen Z (the MasterChef generation). They read menus on their phones, choose items based on the photos they’ve seen and share their experiences with friends via their own social media platforms. 

4 Food and Beverage Basics for Mixed-Use Developments

4 Food and Beverage Basics for Mixed-Use Developments

Last week’s post introduced mixed-use developments to our readers including what they are and what makes them appealing to the modern person. With people wanting a more centralised life, the mixed-use development is perfect for those seeking to live, work and play in the same space as it satisfies the convenience factor, the liveability factor and the need for social connection with ease. 

So what do you put in a mixed-use development? What food and beverage outlets would make it a convenient, liveable and social building? We’ve put together a basic outline of what could go into these developments to ensure it meets success status for both the asset owner and the customer using it. 

Mixed-Use Developments for Eat, Work, Rest and Play

Mixed-Use Developments for Eat, Work, Rest and Play

Our job as food consultants has completed transformed from what it was 30 years ago. We are no longer masterplanning traditional food precincts marked with a ‘food court’ sign but working on creating places out of spaces including high street shopping strips, purpose-built laneways, urban markets, cafe courts and business hubs servicing hundreds of workers. One area we are seeing major developments in, an area of our work that definitely did not exist 30 years ago, is mixed-used developments - the modern solution to living, working and playing in the one place. 

The Psychology of Menu Design

The Psychology of Menu Design

How good menu design can persuade your customers to buy more

As a consumer, whether we like it or not, psychology has been used to determine the way we create and angle marketing and as we focus more on the customer, understanding the psychology of these people is a key part of business success. As an operator, there are many ways we can use this to our advantage to maximise sales opportunities and profit margins and increase customer satisfaction as well as return visitation.

Global City Hopping: Paris

Global City Hopping: Paris

From haute-cuisine restaurants to all-day cafés, brasserie, food stores, bistros, salon du the, markets and eccentric wine bars, Paris has a huge variety of places to eat, drink, dine and enjoy culinary journeys. When it comes to eating and dining, the following will help with the daily decision making of where to eat and what do the following “culinary-styles” mean.